A LOOK AT THE LEGACY PROJECTS CREATED OUT OF FUNDS FROM THE 2016 CEO SLEEPOUT™ BY ASHA TRUST.
The Sun International CEO SleepOut™, driven by social enterprise The Philanthropic Collection, sees business leaders spend a night on the streets, raising funds and gaining empathy for the homeless. The CEO SleepOut™ is the main fundraising Event presented by the SleepOut™ Movement, which is sustained through Projects throughout the year.
In 2016, the focus was on education, as a vital means to eradicating homelessness for future generations. R20, 198 982 million (as audited by BDO) was collected through the 2016 Event. Our Primary Beneficiary Partners, The ASHA Trust, Columba Leadership, and The Steve Biko Foundation – all of which focus on education and early childhood development – were awarded donations after the The Sun International CEO SleepOut™ Event, to use towards specific Legacy Projects.
The ASHA Trust’s Legacy Projects
The ASHA Trust provides relevant training and mentoring that empowers informal crèche owners and ECD practitioners to provide safe and stimulating places of care. The Funds from The 2016 CEO SleepOut™ will be used to facilitate 4 projects that will build organisational capacity and financial sustainability:
These aren’t just words, neatly packed to sound helpful “in theory”; these are the very real concepts on which the global movement of positive change is built.
It’s with these ideas that The Philanthropic Collection™ home to The CEO SleepOut™ is turning old world philanthropy on its head;
getting business leaders to sleep on the streets to raise funds and gain empathy for the homeless in The CEO SleepOut™ Event;
and sparking conversations that truly lead to worldwide action.